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Baylis & Harding products styled for a social campaign

Baylis & Harding

Baylis & Harding

Building brands: Baylis & Harding’s digital journey

We worked with Baylis & Harding on strategic digital marketing. The focus was growth and brand engagement. Together we changed their digital presence.

Client
Baylis & Harding
Location
UK
Services
Social takeover, Campaign, Content

230%

Impressions

Up by 230% showing our content's widespread appeal and visibility.

240%

Reach

Increased by 240% indicating our success in extending Baylis & Harding's brand presence.

1,070%

Engagements

Skyrocketed by 1,070% reflecting the strong connection and interaction with the audience.

370%

Profile Views

Rose by 370% underscoring heightened user interest and interaction.

260%

Website Clicks

Up by 260% demonstrating effective content that drove action and exploration.

1,390%

Reels Plays

Surged by 1,390% highlighting the engaging nature of our content.

Bathroom sink with two lemon patterned soap dispensers, a potted yellow flowering plant and a stack of white towels with a natural sea sponge

We told the Baylis & Harding brand story at every touchpoint. We planned seasonal campaigns early and worked with influencers. Growth and engagement went up. We covered everything from social media content to retail partnerships, and every part worked together to raise visibility and loyalty.

Woman with blonde hair and sunglasses sitting in bed under purple lighting with two Baylis & Harding bottles beside her

Dynamic Seasonal & Influencer Campaigns

Seasonal campaigns sit at the heart of the Baylis & Harding brand. We planned content for new product launches and seasonal promotions. The standout was the Christmas campaign featuring Amanda Holden. It set new benchmarks for engagement and reach.

We partnered with key influencers on Instagram and TikTok to spread the Baylis & Harding message. The brand reached a wider audience and got people talking across platforms.

Person in a red dress holding a teal balloon in front of their face, in a room with black and white framed pictures

Expanding Reach with TikTok

TikTok played a big part in our strategy. We made content built on trending topics and viral formats. It grew Baylis & Harding's reach and brought in a younger audience. The platform let us tell brand stories in new ways.

Baylis & Harding campaign still

Comprehensive Monthly Strategy

We ran a monthly strategy built on creativity and analytics. We managed the Baylis & Harding social media accounts. We created content, scheduled and posted it, and ran influencer collaborations. Every post and campaign went out at the right time for the most visibility and engagement.

Branded Partnerships & Retail Collaborations

We formed partnerships with retail brands to grow Baylis & Harding's presence. We made co branded content that reached more people and built loyalty. The cross promotion raised brand visibility online and in stores.

Our work joined B2B and B2C. The Baylis & Harding message reached business partners and consumers alike. We matched each platform's trends and each audience's tastes, and engagement and loyalty grew.

Case study

We took over social media content creation & management for 6 months, between October ‘23 and April ‘24. Every key metric grew:

A Partnership for Continued Success

Our work with Baylis & Harding shows what strategic digital marketing can do. Our campaigns set a new standard for engagement and growth. We will keep delivering results that last for our clients.

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